CPM is the standard pricing model, where advertisers pay a price based on the number of impressions each placement receives in a monthly or quarterly basis. RTB ecosystem consists of several types of parties that typically participate rein the RTB process (Weiher Figure 1): A demand-side platform (DSP) is an https://trevorhctgs.blogdosaga.com/28031764/die-besten-side-of-in-app-werbung