Web optimization usually means "Search engine optimisation". It signifies a set of techniques and ideal tactics directed at bettering the visibility of a website on engines like google. Redirect into the canonical URL. A provided PrestaShop page may have a lot of URLs, most frequently when you can find parameters https://addons.prestashop.com/es/seo-posicionamiento-buscadores/31857-google-rich-snippets-automatico-json-ld-opengraph-seo.html