The jeweler set up its own watchmaking center in Switzerland during the 1980s As well as in 2000 purchased the independent high-horology ateliers of Daniel Roth and Gerald Genta (the latter Launched with the famous watch designer who contributed the Bulgari Bulgari), incorporating their experience to the parent Bulgari brand. https://luxuryswisswatches.home.blog/2025/05/24/timeless-charm-meets-precision-swiss-women-watches-for-the-discerning-woman/